爱采购产品的基本发布遵循的原则是什么？
来源：http://www.jnacg.com 发布时间：2021-05-13 15:05:17 浏览次数：次
1.爱采购的产品发布基础
1. Product release basis of AIPO
我们做爱采购代运营也有很多年了，可以说从爱采购这个产品推出以来，我们就在研究如何把爱采购做出效果。其中尤为重要的就是产品发布基础。
We have been acting as a purchasing agent for many years. It can be said that since the launch of this product, we have been studying how to make the effect of purchasing. One of the most important is the basis of product release.
这是因为目前爱采购平台其实也是起步阶段，平台内产品还不是很多，急需大量优Z产品补充到平台的各个类目中。一个平台内产品内容越丰富，产品信息越优Z，就越能吸引人通过平台进行选购。
This is because the current love purchasing platform is also in its infancy. There are not many products in the platform, and a large number of excellent Z products are urgently needed to be added to each category of the platform. The richer the product content and the better the product information in a platform, the more attractive it will be to purchase through the platform.
爱采购的产品发布基础，包含了产品类目、产品参数、产品视频及主图、产品标题和产品的详情。
The product release basis of AIPO includes product category, product parameters, product video and main picture, product title and product details.
这里看起来内如很多，但其实你只要遵循这几个原则就可以了。
There seems to be a lot of internal problems, but in fact, you just need to follow these principles.
①真实性。就是无论是标题，还是参数，或者图片、详情，其中的描述都是真实，无虚假夸大的。
① Authenticity. That is to say, no matter the title, parameters, pictures or details, the description is true and there is no false exaggeration.
②相关性。就是一个产品从头到脚，就只讲一个产品的事情，不要在一个产品中放很多个产品的信息。（爱采购代运营）
② Correlation. From the beginning to the end of a product, we should only talk about one product. We should not put a lot of product information in one product（ Love purchasing (agent operation)
③准确性。就是上传的产品，无论是类目，标题，还是描述，都要准确无误。比如你是机械设备，就放到设备的类目中，你是机械配件的，就放到配件的类目中，不要搞混。
③ Accuracy. That is, the uploaded products, whether category, title or description, should be accurate. For example, if you are mechanical equipment, put it in the category of equipment. If you are mechanical accessories, put it in the category of accessories. Don't mix it up.
④完整性。就是一个产品类目的描述要完整，比如属性要填写5-8个左右，图片上传也要5张以上，详情描述要图文结合等。就是要尽量详细地描述你的产品。
④ Integrity. It means that the description of a product category should be complete. For example, about 5-8 attributes should be filled in, more than 5 pictures should be uploaded, and the detailed description should be combined with pictures and texts. Just try to describe your product in detail.
