大家都知道爱采购平台可同时发布6666条产品，且每一条产品不能重复，若重复只能删除，这对于产品品类众多的大厂，不是问题，只要按产品SKU发布即可，但对于产品品类较少的小厂就不友好了，本来产品就少，怎么把有限的产品做到无限拆分，如何破解“产品重复”将6666条数据发满达到真正的霸屏效果，成为摆在每一位产品较少的运营小伙伴们面前的难题！
Everyone knows that Baidu Love Procurement Platform can release 6666 products at the same time, and each product cannot be duplicated. If there are duplicates, they can only be deleted. This is not a problem for large factories with numerous product categories, as long as they publish according to product SKUs. However, for small factories with fewer product categories, it is not friendly. There are already few products, so how can we achieve unlimited splitting of limited products, How to crack the problem of "product duplication" and fill 6666 data to achieve true screen dominance has become a challenge for every operating partner with fewer products!
面对这一难题，小编的解决策略是挖掘可变项，利用可变项的不同组合方式，实现产品裂变，避免“内容重复”陷阱。要做到这一点，先要明白：什么是可变项？
Faced with this challenge, the solution strategy of the editor is to explore variables, utilize different combinations of variables, achieve product fission, and avoid the "content duplication" trap. To achieve this, one must first understand: what is variability?
顾名思义，可变项，就像编程语言中的变量一样，一个可变项名称对应多组可变化的值。在爱采购的运营过程中，小编发现：关键词，属性，封面图，产品详情是重要的四大可变项，只要利用好这四大可变项的组合模式，就能有效避免产品重复的问题。
As the name suggests, a variable is like a variable in a programming language, where a variable name corresponds to multiple sets of variable values. In the operation process of Love Procurement, the editor found that keywords, attributes, cover images, and product details are the four important variables. As long as the combination mode of these four variables is well utilized, the problem of product duplication can be effectively avoided.
产品关键词的可变性
Variability of product keywords
产品关键词的可变性，多样性是做好爱采购运营的根基，只有产品关键词足够多，才能有效的覆盖用户需求，充分的去利用那6666条内容池。对于正在犹豫是否要进行爱采购平台推广的商家来说，你要考虑的问题就是：你的产品是否同时具有多种不同的称谓，如果具备了，那么入住爱采购就是一条不错的选择。
The variability and diversity of product keywords are the foundation for good procurement operations. Only with enough product keywords can we effectively cover user needs and fully utilize the 6666 content pools. For merchants hesitant to promote their products on the Love Procurement platform, the first question to consider is whether your products have multiple different titles at the same time. If so, staying in Love Procurement is a good choice.
爱采购要求一个产品的属性，必须具有丰富性，并且不能重复。这就意味着，一款产品至少要拥有10-15个不同属性来满足属性丰富度，与此同时，还必须保证每款产品的属性值不能完全一样，以免造成属性重复。在这种严苛的要求下，寻找可变属性，就显得尤为重要。
Baidu Love Procurement requires a product's attributes to be rich and cannot be duplicated. This means that a product must have at least 10-15 different attributes to meet attribute richness, while also ensuring that the attribute values of each product cannot be exactly the same to avoid duplicate attributes. Under such strict requirements, it is particularly important to search for variable attributes.
什么是可变属性？
What is a variable attribute?
可变属性指的是：一个属性名对应多个属性值的属性。常见的可变属性就是：产品颜色，包装净重量等。
Variable attributes refer to attributes where one attribute name corresponds to multiple attribute values. Common variable attributes include product color, net weight of packaging, etc.
举例来说：
For example:
产品颜色包含：白色，黑色，红色，绿色等。
The product colors include: white, black, red, green, etc.
多种包装的净重量如：15KG一包，20KG一包等。
The net weight of various packages, such as 15KG per package, 20KG per package, etc.
需要注意的是：对于初次运营爱采购的人员来说，容易将这些具有多个值的属性统一放在一个产品的属性里，比如：
It should be noted that for first-time procurement personnel, it is easy to unify these attributes with multiple values into one product attribute, such as:
产品颜色：红色、蓝色、白色
Product colors: red, blue, white
这对于爱采购来说，虽然官方没有反对这样写，但这意味着，你的产品总数量又变少了，因为产品的SKU从三个变成了一个，你那些辛苦挖掘出来的关键词，很可能由于属性组合的缺失，造成重复，进而导致关键词得不到全面的覆盖。故此，小编这里还是强烈建议拆开来写，小编们的产品图也可以根据小编们的产品颜色的不同来分别拍摄。
For Love Procurement, although there is no official objection to writing this, it means that the total quantity of your product has decreased again, as the SKUs of the product have changed from three to one. The keywords you have worked hard to mine are likely to be duplicated due to missing attribute combinations, resulting in incomplete keyword coverage. Therefore, I strongly recommend that you take them apart and write them down. Our product images can also be taken separately based on the different colors of our products.
此外要想优化好详情页，保证详情页的性，就得知道详情页中的那些可变项。
In addition, to optimize the details page and ensure its uniqueness, it is necessary to know which variables are in the details page.
产品展示用的五张图要有差异化，也就是说，为了优化详情页，要准备N张产品图，以便在产品发布时，使用不同的产品图组合，因为一套产品图一旦用过一次，第二次重复再用时，就会造成“重复”。
The five images used for product display should be differentiated, that is to say, in order to optimize the detail page, N product images should be prepared so that different product image combinations can be used during product release, because once a set of product images is used once, it will cause "duplication" when reused the second time.
应用场景图要分开上传，举例来说，当一个产品可以同时应用于多个领域时，不要把N个场景合并设计成一张图，要把图拆开，分别设计，分别上传，这样就能保证详情页的性。还有什么事项就来我们网站
https://www.jnacg.com咨询看看吧！
The application Scene graph should be uploaded separately. For example, when a product can be applied to multiple fields at the same time, do not combine the N scenarios into a single map. Instead, take the map apart, design it separately, and upload it separately, so as to ensure the uniqueness of the details page. If there are any other matters, please come to our website https://www.jnacg.com Consult and take a look!
