爱采购是主打的一款B2B垂直搜索引擎产品,简单一句话,排在首页的网页信息,基本都是自己的,其他网站想要凑热闹是基本不可的了。而以往那些流量还可以的一些平台,在爱采购出现后,突然之间流量就被瓜分了一大半,平台流量天下滑,简直是委屈到不行!
Baidu Love Procurement is a B2B vertical search engine product that Baidu specializes in. In a simple sentence, the webpage information listed on the homepage is mostly Baidu's own, and other websites are basically unable to join the fun. And some of the platforms that used to have decent traffic were suddenly split up by half after the emergence of Baidu Love Procurement, and the platform traffic was declining day by day, which was simply unbearable!
爱采购的推出,确实帮助了不少中小企业一些B2B类的厂家拓展了一个新的销售渠道,以低的成本换来大量的精准真实买家。获得了搜索平台的大量流量倾斜,平常我们需要做竞价、排名,才能在平台首页得到展现,现在只要入驻爱采购就可以说。
The launch of Baidu Love Procurement has indeed helped many small and medium-sized enterprises, some B2B manufacturers, expand a new sales channel, and obtain a large number of accurate and real buyers at low costs. Having gained a large amount of traffic tilt from the Baidu search platform, we usually need to conduct bidding and ranking to be displayed on the platform's homepage. Now, as long as we join Baidu Love Procurement, we can say so.
爱采购的优势:按年付费,不按点击计费,各种大词、精准词、长尾词都可以排名到首页,流量倾斜,又有热搜推荐、自然排名等等。
The advantages of Baidu Love Procurement: paid annually, not per click, various big words, precise words, and long tail words can be ranked on the homepage, Baidu traffic is skewed, and there are hot search brand recommendations, natural rankings, and so on.
爱采购的劣势:竞价直接出现在顶部,爱采购本身排名比竞价低,而且如果你做不上首页四个位置(现在爱采购也有竞价位置了),那么点击到爱采购需要再次和别人竞争。价格虽然便宜,但是如果竞争度大的话,流量非常匮乏。
Disadvantages of Baidu Love Procurement: The bidding directly appears at the top, and Baidu Love Procurement itself ranks lower than the bidding. Moreover, if you cannot reach the four positions on the homepage (now Love Procurement also has bidding positions), clicking on Love Procurement will require you to compete with others again. Although the price is cheap, if there is high competition, the traffic is very scarce.
比较适合哪些行业做?
Which industries are more suitable for doing this?
B2B垂类行业下,除招商加盟、商贸服务(这两类走其他的产品售卖方案),所有偏向工业品、电子电工、机械设备、农林牧渔等toB采购类的行业均可参与。
Under the B2B vertical industry, all industries that prefer industrial products, electronic and electrical engineering, mechanical equipment, agriculture, forestry, animal husbandry, and fishing to participate in ToB procurement, except for investment promotion, franchise, and commercial services (which use other product sales solutions).
Jinan Baidu Love Procurement account opening personnel, let's talk about how to properly operate and maintain Baidu Love Procurement?
(1)通过指数、推广工具、熊猫关键词工具、站长工具等软件进行全方位关键词挖掘;
(1) Conduct comprehensive keyword mining through software such as Baidu Index, Baidu Promotion Tools, Panda Keyword Tools, and Webmaster Tools;
(2)根据关键词,根据产品,编写大量的产品标题;
(2) Write a large number of product titles based on keywords and products;
(3)每天发布3-5条产品,多调整标题;
(3) Publish 3-5 products every day, adjust titles more frequently;
(4)图片上不要带联系方式和太多水印,尽量用纯白色背景;
(4) Do not include contact information or too many watermarks on the image, try to use a pure white background;
(5)详情页中不要带二维码等联系方式;
(5) Do not include contact information such as QR codes on the details page;
(6)产品参数一定要填写全面;
(6) The product parameters must be filled out comprehensively;
(7)产品分类、产品价格,一定按照要求的来选择,否则你出再高的价格也没用。
(7) Product classification and price must be selected according to Baidu's requirements, otherwise it is useless for you to offer even higher prices.
For Baidu Love Procurement, while currently improving quality, it is possible to obtain a ranking based on product update speed. Therefore, we need to update our products frequently in order to obtain a better ranking. For more procurement matters related to mutual care, please consult us https://www.jnacg.com Come on!