百度爱采购可以让企业占据首页优势吗?
来源:http://www.jnacg.com 发布时间:2024-10-21 15:10:24 浏览次数:次
从百度爱采购的定义不难看出,这种推广模式主要受益于两大群体,一个是企业,另一个就是采购用户。那么对于这两大群体,百度爱采购分别体现出什么样的价值呢?首先对于企业来说,百度爱采购能够准确匹配用户群体,并且这种细分垂直类的定制体验,可以帮助企业实现准确的受众导流,品牌内容的服务前置可以让用户短时间内清晰、有效的获取企业相关信息,提升用户体验与流量转化率;对于采购用户来说,百度官方平台可信度更高,交易安全有保障,此外买卖双方的信息直达更加快捷、简便,更好更快的促成交易,清晰明了的信息呈现,内容与服务的汇聚和梳理更加简易方便,用户体验更佳!
It is not difficult to see from the definition of Baidu AiGou that this promotion model mainly benefits two groups, one is enterprises and the other is purchasing users. So, for these two major groups, what value does Baidu AiGou reflect respectively? Firstly, for enterprises, Baidu AiGou can accurately match user groups, and this customized experience of segmented vertical categories can help enterprises achieve accurate audience guidance. The pre service of brand content can enable users to quickly and effectively obtain relevant information about the enterprise, improving user experience and traffic conversion rate; For procurement users, the official Baidu platform has higher credibility and guaranteed transaction security. In addition, direct information between buyers and sellers is faster and more convenient, facilitating transactions better and faster. Clear and concise information presentation makes the aggregation and sorting of content and services easier and more convenient, resulting in a better user experience!
作为一种一改常态的推广模式,百度爱采购与传统的网络推广模式存在很大的区别,可以说是简单粗暴地让交易双方以较佳方式产生联系,因此它的优势也不言而喻了。在投放渠道上,一站式平台投放与管理,满足企业对数据监控和效果追踪的需求,并且统一化信息展现,有效简单;在展现形式上,24小时全天候展现,并且具备稳定靠前的排名,以采购推广方式接入的客户,在满足体验相关性的条件下,在搜索结果页位置拥有优先展现权;在投放效果上,企业在百度商品中心完成数据对接后,业务端实现有效投放,智能化解决客户,流量充分触达、商品充分竞价、管理简单有效的诉求。
As a marketing model that breaks away from the norm, there are significant differences between Baidu AiGou and traditional online marketing models. It can be said that Baidu AiGou simply and roughly connects both parties in a better way, so its advantages are self-evident. In terms of advertising channels, a one-stop platform for advertising and management meets the needs of enterprises for data monitoring and effect tracking, and unifies information display, which is effective and simple; In terms of presentation format, it is available 24/7 and has a stable top ranking. Customers who join through procurement promotion have priority display on the search results page, provided that they meet the conditions of experience relevance; In terms of advertising effectiveness, after completing data integration in Baidu Product Center, enterprises can achieve effective advertising on the business side, intelligently solve customer needs, fully reach traffic, bid on products, and manage simple and effective demands.
百度爱采购目前只是一个流量端口,如果需要入驻百度爱采购需通过百度爱采购平台官方授权的第三方合作伙伴完成入驻,他们拥有专业的行业推广能力,丰富的服务运营经验,选择第三方合作伙伴,可以降低认证企业运营门槛。找商网便是百度爱采购官方授权的第三方合作伙伴之一,商易通是找商网B2B平台与百度联合打造,整合百度爱采购、百度企业名片等服务,为会员企业提供的集信息发布、营销推广、询盘于一体的会员体系。
Baidu AiGou is currently only a traffic port. If you need to join Baidu AiGou, you need to complete the entry through a third-party partner authorized by the official Baidu AiGou platform. They have professional industry promotion capabilities and rich service operation experience. Choosing a third-party partner can lower the threshold for certified enterprise operation. Zhaoshang.com is one of the officially authorized third-party partners of Baidu AiGou. Shangyitong is jointly created by Zhaoshang.com B2B platform and Baidu, integrating services such as Baidu AiGou and Baidu Enterprise Business Card, providing a membership system for member enterprises that integrates information publishing, marketing promotion, and inquiry.
以上就是关于百度爱采购推广的一些基本情况,不知道您是否已经了然于心了呢?在这个网络千变万化的时代,把控网络跳动的脉搏是企业发展的历史必然,还没加入百度爱采购的你,还在等什么呢?
The above is some basic information about Baidu AiGou promotion. Have you already understood it? In this ever-changing era of the internet, controlling the pulse of the internet is a historical necessity for enterprise development. As someone who has not yet joined Baidu AiGou, what are you waiting for?
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