山东百度爱采购运营代理

济南企业的实战硕果：销量与品牌双丰收​

Practical Achievements of Jinan Enterprises: Double Harvest of Sales and Brand

制造业：打破地域限制，拓展销售版图​

Manufacturing industry: Breaking geographical restrictions and expanding sales territory

济南某机械制造企业，主要生产各类工业设备。入驻百度爱采购前，企业销售渠道有限，业务范围主要集中在省内。入驻后，借助百度爱采购的流量优势，企业产品信息迅速覆盖全国市场。通过优化产品详情页，突出产品性能与优势，企业收获了大量询盘。据统计，入驻半年内，企业销售额同比增长 40%，新客户数量增加了 35%，成功打破地域限制，实现了业务的快速扩张。​

A machinery manufacturing enterprise in Jinan mainly produces various types of industrial equipment. Before joining Baidu AiGou, the company had limited sales channels and its business scope was mainly concentrated within the province. After settling in, leveraging the traffic advantage of Baidu AiGou, the company's product information quickly covered the national market. By optimizing the product detail page and highlighting product performance and advantages, the company has received a large number of inquiries. According to statistics, within six months of settling in, the company's sales increased by 40% year-on-year, and the number of new customers increased by 35%, successfully breaking geographical restrictions and achieving rapid business expansion. ​

建材行业：精准获客，降低营销成本​

Building materials industry: precise customer acquisition, reducing marketing costs

一家济南的建材企业在入驻百度爱采购后，利用平台的关键词匹配功能，实现了精准获客。以往，企业通过传统营销方式获取客户，成本高且效果不佳。现在，通过百度爱采购，企业能够将产品信息精准推送给有需求的采购商，大大提高了营销效率。同时，平台的免费入驻政策和低成本推广方案，有效降低了企业的营销成本。自入驻以来，企业营销成本降低了 30%，客户转化率提升了 25%。

A building materials enterprise in Jinan, after joining Baidu AiGou, utilized the platform's keyword matching function to achieve precise customer acquisition. In the past, enterprises obtained customers through traditional marketing methods, which were costly and ineffective. Now, through Baidu AiGou, companies can accurately push product information to buyers in need, greatly improving marketing efficiency. At the same time, the platform's free entry policy and low-cost promotion plan effectively reduce the marketing costs of enterprises. Since joining, the company's marketing costs have decreased by 30% and customer conversion rates have increased by 25%.

入驻与运营秘籍：抢占线上市场的关键​

Entry and Operation Tips: The Key to Seizing the Online Market

入驻前：做好充足准备​

Before settling in: make sufficient preparations

在入驻百度爱采购前，企业需准备齐全相关资质证明，如营业执照、税务登记证、产品质量检测报告等，确保顺利通过平台审核。同时，对企业产品进行梳理，明确核心产品与优势产品，为后续的信息发布做好准备。​

Before joining Baidu AiGou, enterprises need to prepare all relevant qualification certificates, such as business license, tax registration certificate, product quality inspection report, etc., to ensure smooth platform review. At the same time, sort out the company's products, clarify the core products and advantageous products, and prepare for subsequent information release. ​

信息发布：打造优质商品详情页​

Information release: Creating high-quality product detail pages

发布产品信息时，要注意标题的撰写，确保标题准确、简洁，包含产品关键词，提高搜索曝光率。产品详情页要详细介绍产品的功能、特点、使用方法、规格参数等信息，并配以高质量的产品图片和视频，增强产品的吸引力。此外，合理设置产品价格，参考市场行情和竞争对手价格，制定具有竞争力的价格策略。​

When publishing product information, pay attention to the writing of the title, ensure that the title is accurate, concise, includes product keywords, and increases search exposure. The product detail page should provide a detailed introduction to the product's functions, features, usage methods, specifications, and other information, accompanied by high-quality product images and videos to enhance the product's appeal. In addition, set product prices reasonably, refer to market trends and competitor prices, and develop competitive pricing strategies. ​

日常运营：积极互动，提升店铺活跃度​

Daily operation: Actively interact and enhance store activity

入驻后，企业要及时回复采购商的询盘和留言，保持良好的沟通态度，提高客户满意度。定期更新产品信息，发布新产品，保持店铺的活跃度。同时，关注平台的活动通知，积极参与平台举办的各类促销活动，提升店铺的曝光度和知名度。

After settling in, enterprises should promptly respond to inquiries and messages from buyers, maintain a good communication attitude, and improve customer satisfaction. Regularly update product information, release new products, and maintain store activity. At the same time, pay attention to the platform's activity notifications, actively participate in various promotional activities organized by the platform, and enhance the exposure and popularity of the store.

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