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百度爱采购做得好的商家,原来是用好了这三个功能

来源:http://www.jnacg.com 发布时间:2025-08-09 11:08:47 浏览次数:

  作为爱采购营销专业顾问,鑫诺商结合平台最新规则和实战经验,为您总结以下高效使用三大核心功能的方法——用好它们,商机转化率至少提升40%!

  As a professional consultant for Love Procurement Marketing, Xinnuoshang combines the latest rules and practical experience of the platform to summarize the following efficient methods for using the three core functions - using them well can increase the conversion rate of business opportunities by at least 40%!

  一、电话助手:别让漏接电话“杀死”订单

  1、 Phone assistant: Don't let missed calls "kill" orders

  痛点:超30%的订单流失源于未及时接听买家电话

  Pain point: Over 30% of order loss stems from not answering buyer calls in a timely manner微信图片_20211029172702

  关键动作:

  Key action:

  1. 100%开启电话助手 → 路径:APP「我的」「通知设置」「电话助手」开启 → 效果:自动记录所有爱采购来电,即使忙时未接也能回拨

  1. Turn on Phone Assistant 100% → Path: App "My", "Notification Settings", "Phone Assistant" turned on → Effect: Automatically record all love purchase calls, even if you don't answer when busy, you can call back

  2. “15秒回拨”黄金法则 未接来电立即短信回复: “您好!我是XX厂陈经理,刚在车间信号不好,请问您需要了解哪款产品?我马上致电您!” 禁忌:超过1小时再回拨,客户已对比3家供应商!

  2. The golden rule of "15 second call back": If you don't answer a call, please reply to the text message immediately: "Hello! I am Manager Chen from XX factory, and the signal was not good in the workshop just now. May I ask which product you need to know? I'll call you right away! ”Taboo: Call back after 1 hour, the customer has compared 3 suppliers!

  3. 通话后必做动作 挂机前说:“我加您微信发参数图/报价单吧?” → 引导添加私域,避免比价流失

  3. After the call, make sure to take action. Before hanging up, say, "Can I add you on WeChat to send parameter pictures/quotations?" → Guide to add a private domain to avoid losing the comparison

  二.IM消息:3分钟响应=抢下35%订单

  II IM message: 3-minute response=grabbing 35% of orders

  数据:5分钟内回复IM消息的商家,成交率比30分钟后回复的高35%

  Data: Merchants who reply to IM messages within 5 minutes have a 35% higher transaction rate than those who reply after 30 minutes

  作战方案:

  Combat plan:

  1. “急救式”响应设置 :开启微信通知:APP「通知设置」绑定微信公众号,实时推送消息 设置自动回复模板(路径:APP「我的」「聊天管理」「自动回复」):

  1. "First aid" response setting: start WeChat notification: APP "notification setting" binds to WeChat official account, real-time push message setting automatic reply template (path: APP "my", "chat management", "automatic reply"):

  【开场白】“您好!正在为您查询库存,请稍等~” 【留联系方式】“我的电话/微信:138XXXX,发资料更方便!” 【促行动】“点击链接查看车间实拍视频→【商品链接】”

  [Opening statement] "Hello! We are checking your inventory, please wait a moment~" [Leave contact information] "My phone/WeChat number is 138XXXX, it's more convenient to send information! ”【 Promotion Action 】 "Click on the link to view the workshop's live action video → 【 Product Link 】"

  夜间接单秘籍  用自动回复引导留言:“夜间咨询请留言产品型号+电话,明早9点优先处理!”(某阀门厂靠此拿下5笔凌晨急单)

  Night order taking tips guide message with automatic reply: "For night inquiries, please leave a message with product model and phone number. Priority will be given to processing at 9am tomorrow morning!" (A valve factory used this to obtain 5 urgent orders in the early morning)

  三.推荐线索:把“被动等待”变“主动狩猎”

  III Recommended clue: Transform "passive waiting" into "active hunting"

  认知升级:平台推送的线索推荐≠低质量!精准匹配度超70% 爆破方法:

  Cognitive Upgrade: Platform Recommended Clues ≠ Low Quality! Accurate matching over 70% blasting method:

  1. “三叉戟”报价战术(针对线索推荐) 闪电报价:收到线索后20分钟内电话报价(超时客户已进入比价阶段) 差异化包装:经济款(无认证):¥XX ← 锚定低价 → 主推款(带ISO认证):¥XXX ★ 强调“70%客户选择” 高端款(防爆认证):¥XXX 赠品锁客:“今天下单送运费险/加急生产名额”

  1. "Trident" pricing strategy (recommended for leads) Flash pricing: Phone pricing within 20 minutes of receiving leads (customers who exceed the deadline have entered the comparison stage) Differentiated packaging: Economy (no certification): ? XX ← Anchored low price → Main promotion (with ISO certification): ? XXX ★ Strong emphasis "70% customer choice" High end (explosion-proof certification): ? XXX Free gifts Lock customers: "Shipping insurance/expedited production quota for orders placed today"

  2. 线索推荐反推优化 若连续收到“塑料颗粒”询盘 → 立刻优化店铺:商品标题增加“PP颗粒 食品级”关键词 详情页插入“合作塑料厂实拍视频”(提升系统匹配权重)

  2. Recommended clues for reverse optimization. If you receive consecutive inquiries about "plastic pellets", immediately optimize the store: add the keyword "PP pellets, food grade" to the product title, insert "cooperative plastic factory real shot video" into the details page (increase system matching weight)

  3. “三次触达”跟进法 效果:郑州某无纺布厂用此方法将线索转化率从12%提至29% 功能联动:打造“黄金响应链” 案例:佛山机械厂王老板的爆单流水线 1. 早8点:查看IM消息 → 用预设话术秒回技术咨询 2. 上午10点:接听电话助手来电 → 加微信发车间直播链接 3. 下午3点:处理线索推荐 → 差异化报价+赠品诱惑 4. 晚8点:给未成交线索发“夜宵档”特惠券 结果:2周内成交额破80万,其中60%订单来自下班后跟进!  每日必做检查清单(保存到手机!)

  3. Effect of the "Three Touch" Follow up Method: A non-woven fabric factory in Zhengzhou used this method to increase the lead conversion rate from 12% to 29%. Function linkage: Creating a "Golden Response Chain" Case: Mr. Wang's explosive order assembly line at Foshan Machinery Factory 8am: View IM messages → Use pre-set scripts to quickly respond to technical inquiries 2 10am: Answer the call from the phone assistant → Add the WeChat departure room live streaming link 3 3 PM: Handling lead recommendations → Differentiated pricing+gift temptation 4 8 pm: Sent a "late night snack" coupon to unsold leads. Result: Within 2 weeks, the transaction volume exceeded 800000, of which 60% of the orders came from follow-up after work! Daily checklist (save to mobile phone!)

  最后忠告:流量只会奖励“机器式执行力”!嘉兴李姐的螺丝厂坚持以上动作3个月,从日均2个询盘做到17个成交客户/月,她笑称:“现在接单接到手软,得再招3个客服!” 立刻行动:打开爱采购APP→检查电话助手是否开启→优化第一条自动回复文案,爆单就从此刻开始!

  Final advice: Traffic will only reward 'machine style execution'! Jiaxing Li Jie's screw factory persisted in the above actions for 3 months, from 2 inquiries per day to 17 customers per month. She smiled and said, "Now we have received weak orders and need to recruit 3 more customer service representatives!" Immediate action: Open the Love Procurement APP → Check if the phone assistant is enabled → Optimize the first automatic reply text, and the explosive orders will start from this moment!

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