山东百度爱采购运营代理

　　影响百度爱采购的排名因素

　　Factors affecting the ranking of Baidu AiGou

　　1.店铺等级，爱采购分为普通会员和实力供应商，两者年费不一样，实力供应商有专属标和广告位，同时产品权重更高，排名更容易靠前。

　　1. Store level: Love Procurement is divided into ordinary members and strong suppliers, with different annual fees. Strong suppliers have exclusive labels and advertising spaces, and their products have higher weight, making them easier to rank high.

　　2.加油包，加油包属于付费推广，也是有专属标和广告位。实力供应商和加油包这两者是付费，不多讨论，可以根据数据判断要不要做。

　　2. Fuel packs, which belong to paid promotion, also have exclusive labels and advertising spaces. Strength suppliers and fuel packs are both paid for, and without further discussion, it can be determined based on data whether or not to proceed.

　　3.店铺综合分。包括服务能力、商品能力、保障能力、运营能力、交易能力、违规行为6个板块，形成一个综合分，一般做到7分以上(实地9分)，店铺整体是比较优质的。这些分值提升并不是很难，专业运营团队，还是很容易提升上去的。

　　3. Comprehensive score of the store. Including six sections: service capability, product capability, guarantee capability, operation capability, transaction capability, and violation behavior, a comprehensive score is formed, generally achieving a score of 7 or above (9 points on site), indicating that the overall quality of the store is relatively high. It's not very difficult to improve these scores, and it's still easy for a professional operations team to do so.

　　4.商品星级。判断维度包括商品标题、商品属性、轮播图、主图视频、商品详情、商品价格与单位6个维度，发布商品时右侧有优化建议，不达标会有建议提升，一般达到5项就能有5星，当然有特殊情况，比如违规词条等等。

　　4. Product star rating. The judgment dimensions include 6 dimensions: product title, product attributes, carousel image, main image video, product details, product price, and unit. When publishing products, there are optimization suggestions on the right side, and if they do not meet the standards, there will be suggestions for improvement. Generally, reaching 5 items can earn 5 stars, but there are special circumstances such as illegal entries.

　　5.产品和关键词的逻辑关系。主要是商品标题、商品关键词、商品属性。三者间的逻辑关系要紧密，也就是产品和需求的高匹配关系，这三者要设置好，同时保持频率发布新品。

　　5. Logical relationship between products and keywords. Mainly including product title, product keywords, and product attributes. The logical relationship between the three should be close, that is, the high matching relationship between the product and the demand. These three should be set well, while maintaining the frequency of releasing new products.

　　6.及时服务。客户的在线咨询回复时长及回复率、电话接通率、询盘报价时长及回复率等最后就是数据反馈，客户搜索关键词，找到产品，产生的有效行为高，比如在线沟通、电话咨询、询盘报价等。这些有效行为高，权重对应就高，排名自然更好，重点是目前爱采购内卷还是比较厉害的，根据各行业关键词强弱内卷程度进行区分，进行双向选择。

　　6. Timely service. The customer's online consultation response time and response rate, telephone connection rate, inquiry and quotation time and response rate, etc. Finally, data feedback is used. When customers search for keywords and find products, effective behaviors are generated, such as online communication, telephone consultation, inquiry and quotation, etc. If these effective behaviors are high, the corresponding weights will be high, and the ranking will naturally be better. The focus is on whether the current love for procurement is highly competitive, and the degree of internal competition will be distinguished based on the strength of keywords in each industry for two-way selection.

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