爱采购的上线,日渐衰落的B2B网站迎来了发展的春天,虽然流量被爱采购收割,但跟着大佬的济南采购平台,又纷纷活过来了,毕竟活着总被死掉好。
Baidu love purchase online, the declining B2B website ushered in the spring of development, although the flow was love purchase harvest, but with the big man of Jinan Baidu purchase platform, have come to life, after all, live always dead good.
爱采购目标是分解阿里巴巴批发市场的流量,依靠强大的搜索引擎支持,全面铺天盖地的席卷而来,造福了无数大大小小的工厂厂家、批发商和商家。
Baidu love purchasing aims to break down the flow of Alibaba wholesale market, relying on the support of powerful search engine, sweeping across the world, benefiting countless factories, wholesalers and businesses.
那么,如何入驻爱采购呢?入驻流程比较复杂,先搜索“爱采购”,选择“合作入驻”菜单,选择不同的入驻方式。入驻方式分为:CPC入驻、企业入驻、服务商入驻3种模式。
So, how to settle in Baidu love purchase? The settlement process is relatively complex. First search "Baidu love purchasing", select "cooperation settlement" menu, and choose different settlement methods. There are three modes of entry: CPC entry, enterprise entry and service provider entry.
CPC入驻是一种类似SEM竞价的点击付费模式,可以获得优先搜索排名。企业入驻,需通过官方认证的服务商接入,与爱采购对接。
CPC entry is a pay per click mode similar to SEM bidding, which can get priority search ranking. Enterprises to enter, need to be through the official certification of the service provider access, and Baidu love procurement docking.
服务商入驻,需要一定代运营能力的平台,需向企业提供认证企业账号注册、商品优化提交等服务,并向企业收取一定服务费。
Service providers need a platform with certain generation operation ability to settle in, provide enterprises with services such as authentication, enterprise account registration, commodity optimization and submission, and charge enterprises a certain service fee.
那么,搜索排名机制是什么?爱采购只要是采用聚合搜索展示方法,与SEO选择关键词一样,当搜索商品关键词、型号、类目、时,查找的出现信息越多、筛选的机制就越严格,更为精准。
So, what is Baidu search ranking mechanism? Baidu love purchasing as long as it adopts the aggregation search display method, just like SEO to select keywords, when searching for product keywords, models, categories and brands, the more information Baidu finds, the more strict and accurate the screening mechanism is.
但是,当查找的信息很少时,就会出现泛匹配,对产品信息的质量、图片要求不是很严格。所以,我们在针对热词时,要加强丰富产品内容及关键词布局。针对偏门词要广泛覆盖,在内容上不要太精打细磨。
However, when the search information is very little, there will be a pan matching, and the quality of product information and image requirements are not very strict. Therefore, when we focus on hot words, we should strengthen and enrich product content and keyword layout. For partial words to be widely covered, in the content of not too fine play fine grinding.
当一个新渠道出现,由于竞争少、平台政策帮扶力度大,在转化效果上肯定会好一点,抓住机会的人,往往会迎来新一波红利。
When a new channel appears, due to less competition and strong platform policy support, the transformation effect will certainly be better. People who seize the opportunity will often usher in a new wave of dividends.