为什么说爱采购能直击企业营销痛点呢？
来源：http://www.jnacg.com 发布时间：2022-03-25 15:03:22 浏览次数：次
为什么说爱采购能直击企业营销痛点呢？主要体现在以下两个方面：
Why can baidu love purchasing directly hit the pain point of enterprise marketing? It is mainly reflected in the following two aspects:
一、 爱采购能为企业提供一站式的营销方案
1、 Baidu love purchasing can provide one-stop marketing solutions for enterprises
自电子商务发展以来，不是没有针对B端用户的采购批发平台，只不过是一直缺乏一个能够更准确匹配买卖双方需求的平台。爱采购不设企业入驻接口，企业通过官方服务商才能入驻。这种模式非常有利于企业和双方长期发展，企业网络营销是一个循序渐进的过程，任何网络营销都不可能是一锤子买卖。商家入驻爱采购就相当于企业购买了的网络营销产品，方面负责做好“爱采购”这个产品，第三方服务商负责产品售后。对比其他B2B披平台，商家入驻后的运营服务都是商家自己完成，专属运营协助都是单独收费的项目，试问一下能有多少中小企业，有足够的精力、经验和资金去独立完成网络营销呢？
Since the development of e-commerce, there has not been a procurement and wholesale platform for b-end users, but there has been a lack of a platform that can more accurately match the needs of buyers and sellers. Baidu love purchasing does not set up an enterprise entry interface, and enterprises can enter through official service providers. This model is very conducive to the long-term development of both enterprises and Baidu. Enterprise network marketing is a step-by-step process, and any network marketing can not be a one hammer deal. Businesses settled in Baidu love purchasing is equivalent to enterprises buying Baidu's online marketing products. Baidu is responsible for doing a good job in the product of "Baidu love purchasing", and the third-party service provider is responsible for product after-sales. Compared with other B2B platforms, businesses complete their own operation services after they settle in, and exclusive operation assistance is a separately charged project. How many small and medium-sized enterprises can have enough energy, experience and funds to independently complete online marketing?
所以，爱采购这种“爱采购平台+第三方服务商协助运营”的模式，很大程度上简化了企业网络营销流程，帮助企业节约营销成本。
Therefore, baidu love purchasing, a mode of "Baidu love purchasing platform + third-party service provider to assist in operation", greatly simplifies the enterprise's online marketing process and helps enterprises save marketing costs.
二、 爱采购在流量加持下，能够实现更准确的用户匹配
2、 Baidu love purchasing can achieve more accurate user matching under the blessing of Baidu traffic
是互联网的流量池，爱采购在流量方面具有得天独厚的优势。
Baidu is the traffic pool of China's Internet. Baidu love purchasing has unique advantages in traffic.
爱采购是直接在搜索首页进行展示的，包含PC端、手机端、浏览器、APP等多个触发通道。用户可以通过产品关键词搜索、厂家搜索都能在首页看到爱采购的会员产品。对入驻商家来说，不仅可以接触到各地的买家，更能和买家进行快捷沟通，让交易更容易达成。而且，在这个过程中，商家接触到的都是高意向的买家。
Baidu love purchase is displayed directly on the Baidu search home page, including multiple trigger channels such as PC terminal, mobile terminal, baidu browser and Baidu app. Users can see the member products purchased by Baidu love on baidu home page through product keyword search and manufacturer search. For the settled businesses, they can not only contact buyers all over the country, but also communicate quickly with buyers, making the transaction easier to reach. Moreover, in this process, businesses are exposed to high intention buyers.
