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百度爱采购运营之标题、图片 、详情页处理

来源:http://www.jnacg.com 发布时间:2024-06-12 20:06:56 浏览次数:

产品名称

Product Name

a.产品名称中的字数应保持在10-20字之间,不要太少,否则客户将无法完全理解您的产品;当然,字数不能太多,否则会使标题太繁琐。

a. The number of words in the product name should be kept between 10-20 words, not too few, otherwise customers will not be able to fully understand your product; Of course, the word count should not be too many, otherwise it will make the title too cumbersome.

b.产品的标题其实是有一个公式的,即修饰词、属性词、产品词。

b. The title of a product actually has a formula, which includes modifiers, attribute words, and product words.

你可以在标题前添加一些营销修饰语,然后放一些产品属性词,比如产品品牌、型号、产品特性、使用场景等。这些属性词可能不会全部放进去,但是,为了突出你的产品的特点和优势,可以适当地多添加几个。不要忘记在标题后添加产品名称,即产品的主关键字。

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You can add some marketing modifiers before the title, and then include some product attribute words, such as product brand, model, product features, usage scenarios, etc. These attribute words may not all be included, but to highlight the characteristics and advantages of your product, it is appropriate to add a few more. Don't forget to add the product name, which is the main keyword of the product, after the title.

产品的主

The main owner of the product

a.产品的主不能重复,必须有5张以上的。大小为750*750像素。上的产品应清晰、不模糊。

a. The main product cannot be duplicated, and there must be at least 5 copies. The size is 750 * 750 pixels. The products on should be clear and not blurry.

b.产品上的水印不得覆盖在产品主体上。无论是透明的还是不透明的,都不能放在产品上。可以把水印放在哪里?提醒:产品水印可以放在底部,也可以放在左上角或右上角,只要它不覆盖产品。

b. The watermark on the product shall not cover the main body of the product. Neither transparent nor opaque should be placed on the product. Where can I put the watermark? Reminder: The product watermark can be placed at the bottom, as well as in the top left or right corner, as long as it does not cover the product.

c.产品应与产品相关。不要把不同的产品放在同一页上,并且产品的主图上可以用文字突出产品的卖点。

c. The product should be related to the product. Do not place different products on the same page, and use text to highlight the selling points of the product on the main image.

产品详情页

Product details page

a.突出产品的卖点,产品详细信息应与标题属性和主图一致。显示应充满和文本。不要全部都是或文字,这是不规范的详情页。

a. Highlight the selling points of the product, and the detailed information of the product should be consistent with the title attributes and main image. The display should be filled with text. Don't use all or text, this is an non-standard detail page.

b.产品的详细信息应突出卖点。详细的图文信息可以放在一起,以便客户更好地理解产品

b. The detailed information of the product should highlight the selling points. Detailed graphic and textual information can be placed together to help customers better understand the product

c.详情页面的总体介绍应全面、合理。具体来说,我们可以根据fabe规则介绍产品细节。

c. The overall introduction of the details page should be comprehensive and reasonable. Specifically, we can introduce product details based on fabe rules.