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一文告诉你百度爱采购是什么、怎样入驻、多少钱、推广方式、发布技巧、提高收录排名和推广效果怎么样?

来源:http://www.jnacg.com 发布时间:2026-04-08 15:04:57 浏览次数:

  01、百度爱采购是什么?有什么优势?

  What is Baidu AiGou? What are the advantages?

  百度爱采购是什么?它的简称是爱采购,前身是百度采购,正式上线于2018年10月19号。百度爱采购是百度旗下的B2B平台,也是垂直的B2B搜索引擎,再简单说下,跟百度百科、知道、贴吧、百家号等属于同级产品。

  What is Baidu AiGou? Its abbreviation is Love Procurement, formerly known as Baidu Procurement, officially launched on October 19, 2018. Baidu AiGou is a B2B platform under Baidu and a vertical B2B search engine. Simply put, it belongs to the same level of products as Baidu Baike, Zhidao, Tieba, Baijiahao, and others.

  百度爱采购地址:b2b.baidu.com,它也是百度的一个二级域名。如果非要说与百度上面说到一些产品区别的话,这个产品服务的用户主要是2B企业客户,再白话一点就是“百度的1688”。

  Baidu Love Procurement Address: b2b.baidu.com, which is also a second level domain name of Baidu. If we have to talk about some differences from the products mentioned on Baidu, the users of this product service are mainly 2B enterprise customers, or more simply, "Baidu's 1688".
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  做百度爱采购有什么优势?

  What are the advantages of doing Baidu Love Procurement?

  相对于传统的网站SEO来说,主要有四大优势:

  Compared to traditional website SEO, there are four main advantages:

  1、上线与收录速度快。只要入驻爱采购成功后,发布产品最快第二天就能在百度上搜索到,这是任何第三方B2B平台或者企业网站做不到的。

  1. Fast online and indexing speed. As long as you successfully join AiGou, you can search for the product on Baidu as soon as the next day, which is impossible for any third-party B2B platform or corporate website.

  2、关键词数量多。企业入驻爱采购后,一年普通会员发布的产品可以有6666条,只要产品发布合规,大部分都会被收录的,而企业网站权重不高,收录很难。

  2. There are many keywords. After the enterprise joins AiGou, ordinary members can publish 6666 products per year. As long as the product publishing is compliant, most of them will be included. However, the weight of the enterprise website is not high, making it difficult to include.

  3、百度流量大。作为百度旗下的自己平台,和其它平台一样,在百度搜索里明显排名靠前,给的流量多,这个勿庸质疑的,而且不只百度搜索里,像信息流、贴吧等等也会有位置。

  3. Baidu has high traffic. As its own platform under Baidu, like other platforms, it clearly ranks high in Baidu search and receives a lot of traffic, which is beyond doubt. Moreover, it not only has a place in Baidu search, but also in information flow, Tieba, and so on.

  4、百度多平台展示。企业发布的产品,可以在百度PC端、浏览器移动端、百度APP、百度爱采购网站、爱采购百度小程序等各个端展现。

  4. Baidu multi platform display. The products released by enterprises can be displayed on various platforms such as Baidu PC, browser mobile, Baidu APP, Baidu AiGou website, AiGou Baidu mini program, etc.

  02、百度爱采购怎样入驻?入驻流程

  02. How to join Baidu AiGou? Onboarding process

  企业想做百度爱采购目前只有两种方式入驻:一种是采购推广(官方说法采购营销)入驻,简单理解类似于传统投放百度竞价开户推广一样。另一种是认证企业爱采购会员形式入驻,这种只能找百度官方授权第三方合作商。

  There are currently only two ways for companies to join Baidu AiGou: one is through procurement promotion (officially known as procurement marketing), which is similar to traditional Baidu bidding account opening promotion. Another way is to join as a certified enterprise purchasing member, which can only be done through authorized third-party partners from Baidu.

  小编了解的有,诸如慧聪网、中国供应商、仟渔网、搜好货等网站,早期是9家,现在应该更多了,可以在爱采购官方查询,如下图:地址:https://b2b.baidu.com/partner

  The editor is familiar with websites such as Huicong.com, China Suppliers, Qianyu Net, and Souhao Goods. Initially, there were 9 websites, but now there should be more. You can check them on the official website of AiGou, as shown in the following picture: Address: https://b2b.baidu.com/partner

  小编目前未与任何一家百度第三方爱采购服务商合作,上面只是随机举例,个人建议找第三方一定要找靠谱,大一些的。

  At present, the editor has not cooperated with any third-party love procurement service provider on Baidu. The above is just a random example. Personally, I suggest that when looking for a third-party, you must find a reliable and larger one.

  爱采购的入驻流程是什么?

  What is the entry process for Love Procurement?

  采购营销入驻流程:

  Procurement and marketing entry process:

  1、准备好基础资料,包括:企业营业执照+平台入驻协议+开户费用。

  1. Prepare basic documents, including: business license, platform entry agreement, and account opening fees.

  2、向百度营销平台销售顾问提交,比如每个地区都有百度推广代理商,杭州这边是杭州首屏,企业只要会搜索就能找到。杭州的小编认识,因为我之前也投放过竞价。详细流程如图:

  2. Submit to the sales consultant of Baidu marketing platform, for example, there are Baidu promotion agents in every region, and Hangzhou is the first screen in Hangzhou. Enterprises can find them as long as they know how to search. I know the editor from Hangzhou because I have also placed bids before. The detailed process is shown in the figure:

  第三方服务商会员入驻流程:

  Third party service provider membership registration process:

  说下,以中国供商应商举例:

  Let's take Chinese suppliers as an example:

  入驻条件:入驻的厂家需有营业执照,执照在有效期内。入驻流程:1、首先找到百度爱采购的官方授权服务商中国供应商。2、跟中国供应商服务同学联系提交入驻申请。3、签订中国供应商的“推广通”服务合同,并缴纳费用。4、审核通过推广通产品信息,等待3个自然日即可入驻成功。

  Entry requirements: The participating manufacturers must have a business license that is valid. Registration process: 1. First, find the official authorized service provider of Baidu AiGou, a Chinese supplier. 2. Contact Chinese supplier service students to submit an application for entry. 3. Sign the "Promotion Pass" service contract with Chinese suppliers and pay the fees. 4. Upon approval of the promotional product information, please wait for 3 natural days to successfully join.

  03、百度爱采购入驻费用,一年多少钱?

  03. What is the annual fee for joining Baidu AiGou?

  百度爱采购入驻费用,如果是走采购营销,具体可以咨询你们代理开户价格,这个是按CPC点击计费的,和百度竞价那个点击计费一样。所以一年多少钱,这个与你点击多少量相关。

  The entry fee for Baidu Love Procurement, if it is through procurement marketing, you can consult your agent account opening price for details. This is charged based on CPC per click, just like Baidu bidding's per click billing. So how much it costs per year depends on how many clicks you make.

  如果是走第三方服务商会员服务,官方统一价格是6980元。这个是普通会员一年的费用。另外两年,三年如图。现在百度爱采购还推出了实地商家是19800元。

  If using third-party service provider membership services, the official unified price is 6980 yuan. This is the annual fee for a regular member. Another two years, three years as shown in the picture. Now Baidu AiGou has also launched on-site merchants for 19800 yuan.

  上面我为什么会标注【官方统一】颜色,因为第三方平台其实是和百度合作的,也有量考核和返现的,所以各地第三方平台其实为了让客户在他那里开会员,都会返现形式,据说返现金额从1000-4000+不等。

  Why did I mark the color 'official unified' above? It's because third-party platforms are actually in cooperation with Baidu and have quantity assessment and cashback. Therefore, third-party platforms in various regions actually offer cashback forms to allow customers to open memberships with them. It is said that the cashback amount ranges from 1000-4000+.

  当然,这个在你签的合同中不能写出来,合同还是6980。所以为什么你看到有些人说5000,4000,甚至有人3000都能开爱采购了吧,哈哈哈。至于你能谈到多少,这个看你怎么谈了。小编觉得,你更应该关注这个服务商可以提供哪些服务,而不是去纠结这里是不是最实惠,你说呢?

  Of course, this cannot be written in the contract you signed, the contract is still 6980. So why do you see some people saying that even 5000, 4000, or even 3000 can be used for shopping? Hahaha. As for how much you can talk about, it depends on how you talk about it. The editor thinks that you should pay more attention to what services this service provider can provide, rather than worrying about whether this is the most affordable. What do you think?

  04、百度爱采购推广方式有几种?

  How many promotion methods are there for Baidu AiGou?

  百度爱采购推广方式主要就两种:

  There are mainly two ways to promote Baidu AiGou:

  第一种:CPC点击计费方式推广。

  The first method is to promote the CPC click to pay method.

  即百度搜索里出来百度爱采购的前四个位置,如果没有人投CPC,前四个位置也会是会员的产品。这个可以跳你的网站,甚至淘宝店。

  The first four positions of Baidu Love Procurement in Baidu search, if no one invests in CPC, the first four positions will also be products of members. This can jump to your website or even Taobao store.

  第二种:企业包年会员推广展示。

  Second type: Promotion and display of enterprise annual membership packages.

  成为爱采购包年会员,推广主要有三个地方。一个就是上面CPC那个百度爱采购8个位置那里的后四位,如果没有推广可能进前四;第二个地方就是百度搜索某一类专区如有。第三个地方就是百度爱采购里搜索排名自然排名那里。如图:

  There are three main ways to promote becoming a yearly member of Love Procurement Package. One is the last four positions in the 8 positions of Baidu Love Procurement on CPC, which may enter the top four if there is no promotion; The second place is to search for a certain type of section on Baidu, if available. The third place is the natural ranking of search results in Baidu AiGou. As shown in the figure:

  05、百度爱采购发布技巧有哪些?

  What are the publishing techniques for Baidu AiGou?

  百度爱采购发布技巧,主要是在标题、图片、详情及价格四个方面:

  Baidu AiGou's publishing techniques mainly focus on four aspects: title, image, details, and price

  1、产品标题

  1. Product Title

  写作一个吸引人的标题,并且包含产品关键词。这里的产品词可以是行业词、通用词、型号词。但发布也要注意下:

  Write an attractive title that includes product keywords. The product terms here can be industry terms, generic terms, or model terms. But also pay attention to the following when publishing:

  1)、标题必须带有明确的产品名称且与商品本身相关;2)、标题中严禁出现堆砌、出现过多地域词;3)、标题中可以有一个空格,不要有无意义的符号;4)、不要在标题中加入“多少钱”、“怎么样”“是什么”电话号码、E-mail、公司名称等任何联系方式等无效词汇。5)、一个优质的标题字数不宜太长也不宜太短,一般来说20~30个字。标题可以是:商品主体关键词+商品功能+商品产地+商品型号等关键词的任意组合。6)、标题里可以加前缀如专业之类,也可以加后缀如厂、厂家、批发、工厂直销、源头厂家等。

  1) The title must have a clear product name and be related to the product itself; 2) Stacking and using too many regional words are strictly prohibited in the title; 3) There can be a space in the title, without any meaningless symbols; 4) Do not include "how much", "how", "what" or "what" phone numbers in the title E-mail、 Invalid vocabulary such as company name or any contact information. 5) A high-quality title should not be too long or too short, usually 20-30 words. The title can be any combination of keywords such as product subject keywords, product functions, product origin, and product model. 6) In the title, prefixes such as' professional 'can be added, as well as suffixes such as' factory', 'manufacturer', 'wholesale', 'factory direct sales',' source manufacturer ', etc.

  2、图片

  2. Picture

  一般来说,在图片比例大小上,1:1比例最佳,可以避免拉伸变形。产品主图:像素800*800,比例1:1,3~5张图片。

  Generally speaking, a 1:1 ratio is the best for image size to avoid stretching and deformation. Product main image: Pixel 800 * 800, scale 1:1, 3-5 images.

  产品主图3—6张,不要少于3张,图片要清晰,无劣质水印,或者水印不要遮挡商品主体。主体突出,才能清晰地展现商品,吸引买家点击。图片的高品质水平也大大的影响着产品的展现。在相似的产品里,产品图片品质越高,清晰无水印,那么展现就会较其他产品获得更大展现量。

  3-6 main product images, no less than 3, the images should be clear, without inferior watermarks, or watermarks should not obstruct the main body of the product. Only by highlighting the main body can the product be clearly displayed and attract buyers to click. The high quality level of images also greatly affects the presentation of products. In similar products, the higher the quality of product images, the clearer and watermark free, and the greater the display volume compared to other products.

  3、属性和详情描述

  3. Attribute and detail description

  属性至少要填6~10条,尽可能地把商品的规格型号、性能等产品参数详细补全。在真实有效的前提下,参数属性除了产地、用途、材质以外,还可以填写工艺、型号、尺寸等多个指标。一件商品的属性越齐全,越利于用户快速确定购买意愿。

  At least 6-10 attributes should be filled in, and the product parameters such as specifications, models, and performance should be as detailed as possible. Under the premise of being true and effective, parameter attributes can include multiple indicators such as origin, purpose, and material, as well as process, model, and size. The more complete the attributes of a product, the more advantageous it is for users to quickly determine their purchase intention.

  详情描述,要求图文并茂。建议图片展示流程:公司优势、合作流程、工艺流程、售后服务、产品展示、案例展示。

  Detailed description, requiring both graphics and text. Suggested image display process: company advantages, cooperation process, process flow, after-sales service, product display, case display.

  4、价格

  4. Price

  建议大家最好是依据产品的实际价格填写,这样信任度高。店铺产品价格是必填项,所以不能空,如果实在不好填,可以参考大概,但不能差得太离谱。比如XXX机械,明显不能填入1块钱这种,这样体验很不好。

  It is recommended that everyone fill in based on the actual price of the product, as this will increase trust. The price of the store's products is a mandatory field, so it cannot be left blank. If it is difficult to fill in, you can refer to a rough estimate, but the difference cannot be too outrageous. For example, XXX Machinery obviously cannot fill in 1 yuan, which is not a good experience.

  06、百度爱采购怎样提高收录排名?

  06. How can Baidu AiGou improve its indexing ranking?

  爱采购排名影响因素,来自小编付费群一些朋友总结:

  Factors affecting the ranking of love procurement, summarized by some friends in the paid group of the editor:

  1、时间因素:商品的展现会在不同时间出现在不同位置(即轮展);2、地域因素:你的商品在当地及周边的搜索更容易曝光你的商品;3、商品因素:不同商品的曝光程度不同(付费会员接口中提供展现量TOP 10~20的查询);4、商品质量因素:类目优化、图片清晰度、参数丰富度、价格,四大维度优化商品;5、商家真实性认证:完成百度认证用户,在同条件下更有利于展现排名;6、商家入驻时间越长,权重相对应也高一些。

  1. Time factor: The display of products will appear in different positions at different times (i.e. rotating display); 2. Regional factors: Your products are more easily exposed in local and surrounding searches; 3. Product factors: The exposure level of different products varies (the paid membership interface provides a query for the top 10-20 impressions); 4. Product quality factors: category optimization, image clarity, parameter richness, price, optimizing products in four dimensions; 5. Authenticity authentication of merchants: Completing Baidu authentication for users is more conducive to displaying rankings under the same conditions; 6. The longer the merchant has been registered, the higher the corresponding weight.

  想要优化提升百度爱采购收录和排名,把上面05中写的发布技巧用上。再加上SEO中说的,以量取胜,所以多发产品数量,这样命中的排名多很多。而很多服务器给你做10-20个产品,你自己也不上传弄了,这样肯定不行!

  To optimize and improve the inclusion and ranking of Baidu AiGou, apply the publishing techniques mentioned in section 05 above. In addition, as stated in SEO, winning by quantity is crucial, so it is important to increase the number of products released, which can lead to significantly higher rankings. And many servers make 10-20 products for you, and you don't upload them yourself, which definitely won't work!

  07、百度爱采购推广效果怎么样?

  How effective is Baidu AiGou's promotion?

  不管我是百度PC还是百度APP,还是在微信搜索百度爱采购,90%都会提示这个下拉问题。

  Whether I am on a Baidu PC or Baidu APP, or searching for Baidu AiGou on WeChat, 90% of me will receive this dropdown question.

  小编说句实话,(声明我不是百度官方人员,也不是任何百度第三方爱采购合作方,没有任何利益相关。)百度爱采购效果怎么样?不要去问你的同行,也不要问代理商,你的同行会说效果不行,代理商会说这个太好了。

  To be honest, I declare that I am not an official employee of Baidu, nor am I any third-party procurement partner of Baidu, and have no vested interests. How is the effectiveness of Baidu's procurement? Don't ask your peers or agents, your peers will say the effect is not good, and agents will say it's too good.

  最好的判断自己去试试就知道了,而且你做的2B业务。再告诉你个方法,爱采购总共到现在也才四年多点,你去看你同行上面都显示二、三年了,你说没有效果,他为什么还在做呢?

  The best judgment is to give it a try yourself, and you will know what 2B business you are doing. Let me tell you another method. Love Procurement has only been around for a little over four years now, and when you look at your peers, it shows that it has been two or three years. If you say it has no effect, why is he still doing it?

  当然你会说,他们没有更好推广渠道,所以选择爱采购,那么,你就有更好的吗?

  Of course, you would say that they don't have a better promotion channel, so they choose to love purchasing. So, do you have a better one?

  本文由济南百度爱采购友情奉献.更多有关的知识请点击http://www.jnacg.com/真诚的态度.为您提供为全面的服务.更多有关的知识我们将会陆续向大家奉献.敬请期待.

  This article is contributed by Jinan Baidu Love Procurement Friendship For more related knowledge, please click http://www.jnacg.com/ Sincere attitude To provide you with comprehensive services We will gradually contribute more relevant knowledge to everyone Coming soon.